Jane Iredale, founder and president of Iredale Mineral Cosmetics, was at the forefront of the Clean Beauty industry before the term even existed--offering physicians a full line of makeup that was effective AND good for your skin. She founded Jane Iredale based on the idea that we shouldn’t have to choose between the skin we want and the look we love; encompassing the belief that the most beautiful cosmetic you can wear is healthy skin. Customers and physicians have come to trust her products and the ingredients in them as she proves time and time again that you can have the best of both worlds—radiantly healthy skin, and beautiful coverage.