Founded in Los Angeles in 1965, Baxter of California brings laid-back West Coast cool to every step of a man's grooming routine. The lineup covers daily face washes, scrubs, toners, moisturizers, and under-eye care, along with clay masks, cleansing bars, and a full shave ritual of gels, tonics, and after-shave balms. Style is covered too, with pomades and texturizing sprays for every look, from polished and sleek to effortlessly tousled.
