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 The Balm Cosmetics

theBalm Cosmetics

theBalm Cosmetics is all about beauty with a full line of makeup, skin care, hair care, and nail polish. Their multi-purpose and extravagant products are backed with a "beauty in five minutes" philosophy that offers quick, convenient use for all types of beauty wants and necessities. With wearable colors and paraben-free formulas, theBalm cosmetics help women unleash their inner confidence and look spectacular while feeling fabulous.


In 2004, founder of theBalm, Marissa Shipman, recognized how few products there were to help her feel glamorous all the time and wanted to help other women who felt the same way. She then began her research reading the 11 books she bought through Amazon on how to concoct makeup formulations and immediately started mixing in her kitchen. "I went makeup crazy. I incorporated the company, worked out a budget, hired a chemist and designed a website." With triple-milled pigments, anti-aging ingredients, and delightful scents...theBalm was born into the company it is today, offering paraben and cruelty-free products around the world.

Skin Care Treatments

theBalm's timeBalm Foundation leaves skin with a flawless finish while diminishing imperfections. The next step above the classic timeBalm concealer's vitamin-rich and rejuvenating formula, this foundation offers skin healthy benefits for all skin types.

theBalm Nude Beach


With twelve eye-popping shades, this sun-kissed shadow palette is sure to turn heads! From au naturale to risqué, create looks that are ready to bare it all. Formulated with triple-milled pigments, Nude Beach has a satiny texture and great pay off...

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theBalm Hot Mama


An all-in-one essential, this smart shadow, beautiful blush and subtle highlighter is tucked inside a go-anywhere compact. This pinky-peach hue adds a splash of color to your cheeks and a hint of shimmer to your lids, while illuminating your finest...

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theBalm Mad Lash


Introducing Mad Lash, an out of this world mascara from theBalm Cosmetics! Equipped with an injection molded wand, Mad Lash transforms your lashes to new levels of height and fullness. The phenomenal formula delivers intense volume and definition in a...

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theBalm Springs


Drive your beauty routine into full swing with Balm Springs® – a new long-wearing blush from theBalm® Cosmetics. This earthy rose shade compliments all skin tones. The talc-free, fade-resistant formula is perfect for hot days and even...

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theBalm Desert


Take a dip into Balm Desert, a gorgeous staining powder blush and bronzer from theBalm! This long-wearing, fade-resistant formula is all you need for a natural, "just got back from vacation" dash of color.   For extravagant cosmetics with a "beauty...

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